Well, it’s been a long time coming but welcome to Carousel Projects, the North West’s newest Digital Marketing Agency. I say newest but of course, those that know me are well aware of how long I have been working in the digital world. I’ll explain more in the about me section but I have been working on the internet since 1996.
When you work for yourself you develop a need to know attitude which sets you apart from people who are happy to take instruction from other people. Maybe it’s a survival tactic or maybe just the need to earn money, you the old maxim, ‘You don’t work, you don’t eat’. Whatever, being self-employed gave me a voracious appetite for acquiring the knowledge to run my business.
I can’t tell you the amount of money I have wasted employing useless SEO companies and frankly comical PPC specialists to handle my business over the years. I found that all of the so-called experts were not. Simple as that. They would happily sign me up and take my money with a wonderful spiel of what they could do for my business. They would then pass the execution on to a junior member of the team who would make a complete hash of it. All done with a smile and complete impunity.
I decided long ago that if my company was going to survive in the heady world of online and eCommerce then I had better do some learning! I completely immersed myself in SEO, PPC, Affiliate Marketing. I learnt about feed optimisation, Panda, Penguin and all the other exotic animals that Google threw at us. I unwound complicated grey hat SEO practices that previous experts and had performed for me and basically saved our bacon on numerous occasions.
As Graham Hawkesford once said:
“Nigel is a man of boundless energy and enthusiasm for life. He searches for and acquires an intimate knowledge of all his involvement’s and passions. His analysis of situations, problems and solutions is laser sharp. He delivers!
A true professional, a gentleman and it has been a privilege and pleasure to work with him. It is a privilege to know him”
If you’d like to be part of my world, then come and let me take a look at your business. A phone call will tell me whether you can benefit from years of acquired knowledge on any part of the Digital Marketing spectrum. When you run online companies you don’t just use one element, you have to cover the whole area.
Nigel Carr 2016©